Good strategy is not just “what” you are trying to do. It is also “why” and “how” you are doing it.1561 ↱
![Good Strategy/Bad Strategy](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fsawyer-highlights.appspot.com%2Fvolume%252Fcovers%252F1319149448.jpg&w=3840&q=75)
Good Strategy/Bad Strategy
The difference and why it matters
Richard Rumelt
Richard Rumelt
Good strategy is not just “what” you are trying to do. It is also “why” and “how” you are doing it.1561 ↱