We formulate and populate and donate to cultural and behavioral and educational enrichment programs to make ourselves feel better, feeling they are helping racial groups, when they are only helping (or hurting) individuals, when only policy change helps groups. We arrive at demonstrations excited, as if our favorite musician is playing on the speakers’ stage. We convince ourselves we are doing something to solve the racial problem when we are really doing something to satisfy our feelings. We go home fulfilled, like we dined at our favorite restaurant. And this fulfillment is fleeting, like a drug high. The problems of inequity and injustice persist. They persistently make us feel bad and guilty. We persistently do something to make ourselves feel better as we convince ourselves we are making society better, as we never make society better. What if instead of a feelings advocacy we had an outcome advocacy that put equitable outcomes before our guilt and anguish? What if we focused our human and fiscal resources on changing power and policy to actually make society, not just our feelings, better?