One group dealt with the general media. Another focused on labor organizations and the labor press. Another division was focused on the business press, as well employers more broadly. An entire publications division existed to generate promotional and educational materials. These were done so well that the New Yorker praised the materials as “a triumph of clarity and simplicity.” 65 The educational division focused on colleges and the educational sector more broadly. An inquiry division answered letters and questions from individuals all over the country. There was even a motion picture division devoted to creating films about the program. Board members themselves were active on the radio giving speeches and doing interviews about the program. 66 The positive messages conveyed by this onslaught of messaging helped to communicate the notion of Social Security as an earned right, thereby reducing psychosocial costs.
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