Nudge

Nudge

Improving Decisions About Health, Wealth, and Happiness

Richard H. Thaler, Cass R. Sunstein

As of January 2006 more than 90,000 Americans were on waiting lists for organs, mostly for kidneys. Many (possibly as many as 60 percent) will die while on the list, and the waiting list is growing at a rate of 12 percent per year.*

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