In most companies, the ultimate test for measuring the value of new knowledge is economic—increased efficiency, lower costs, improved ROI. But in the knowledge-creating company, other, more qualitative factors are equally important. Does the idea embody the company’s vision? Is it an expression of top management’s aspirations and strategic goals? Does it have the potential to build the company’s organizational knowledge network?↱
The Knowledge-Creating Company
Ikujiro Nonaka